The film features a strong ensemble cast that brings the village's traditionalist yet quirky atmosphere to life:

The narrative follows (Akshay Kumar), a man from a conservative village in Uttar Pradesh who falls in love with and marries Jaya (Bhumi Pednekar), an educated woman from a nearby town. Conflict arises on their first morning together when Jaya discovers Keshav’s home lacks a toilet. Refusing to compromise her dignity by joining the village women’s dawn-time "Lota Party" in the fields, she leaves her husband's home until he installs a private toilet.

Keshav’s loyal and humorous younger brother.