Mieke Vochsen -

Vochsen’s path into the media world was not immediate. During her university studies in , she initially aimed to work on the corporate (client) side rather than at an agency. She has candidly shared that early encounters with complex media metrics like impressions , click rates , and TKP (Cost Per Mille) were initially overwhelming, leading her to believe that media planning might not be her forte.

She is also active on social media platforms like Instagram and LinkedIn, where she shares career tips and insights into the "agency life" for young professionals entering the industry. Instagram·achtung_agency mieke vochsen

Vochsen is an advocate for modern workplace flexibility. She has been a vocal proponent of the and remote work options implemented at her agencies, sharing insights on how these models improve both professional output and private life. Vochsen’s path into the media world was not immediate

Her professional focus remains on Paid Social Media , where she is recognized for her ability to navigate diverse social channels and manage complex digital performances. Professional Philosophy She is also active on social media platforms

Mieke Vochsen is a prominent German professional in the media and advertising industry, currently serving as the at UNBOUND MEDIA in Düsseldorf . With over five years of experience in the agency landscape, she has established herself as an expert in paid social advertising and media strategy . Early Career and Education

She managed a major campaign for the brand ARDELL (known for artificial eyelashes) in collaboration with Germany’s Next Topmodel (GNTM) . This project included a 45-second spot on ProSieben and Joyn, as well as extensive social media activations on Meta and TikTok.