The project was executed with extreme confidentiality. Shinoyama, already famous for photographing John Lennon and Yoko Ono just before Lennon’s death, approached the shoot with an artistic lens rather than a commercial one. Artistic Vision: Why "Santa Fe"?
At 18, Rie Miyazawa was already a top-tier bishōjo (beautiful girl) idol and a commercial powerhouse representing nine different companies. Her sudden pivot to nude photography, managed by her mother Mitsuko ("Rie-mama"), shocked the public. The project was executed with extreme confidentiality
: Shinoyama aimed to elevate nude photography to "sacred imagery," drawing comparisons to the Greek goddess Diana. managed by her mother Mitsuko ("Rie-mama")